Function of Public Relation Agency in Corporate Advertising

Media Mantra Best Public relations agency in India our main goal of communication of information to consumers through the strategic use of media & it help use of right PR strategy that build strong relation through communication process that builds mutually beneficial relationships between organizations and their public's.

The corporate advertising done to promote the interests of the industry by enhancing its brand image, assuming a position on a particular issue or promoting a certain cause corporate advertising does not promote any one specific product or service. Rather it is designed to promote the overall industry.

Components of Public Relations

 • Counseling management
 • Research o to influence/persuade o to generate mutual understanding and build relationships
 • Media relations
 • Publicity
 • Employee/member relations
 • Community relations
 • Government relations
 • Issues management/Crisis management
 • Investor relations
 • Fundraising
 • Special event planning
 • Marketing communications/Integrated Marketing Communication
 

·    PR help to integrate PR with marketing, advertising and sponsorship and build strong community relationships it generate ‘free’ publicity.